Film Studies and Cinematography : Project 2

Week 5 - Week 14 : 27 Sept 2022 - 4 Dec 2022

Tan Yi Yun 0345559
Bachelor of Design (Hons) in Creative Media
Project 2/ Producing the Short Animation Pitch Bible
INSTRUCTIONS

PROJECT 2 : Pitch Bible

In this project, students are asked to produce a pitch bible of their original short animation story according to a generic format.

The Animation Pitch Bible is the attempt to organize into words and pictures the idea, vision and style of your animation. It is a guide that contains detailed aspects concerning nearly all levels of the project's production - your premise, character descriptions and designs, script, storyboards, etc.

The classic format of the pitch bible:
1. Cover page with title and image (one page)
2. Table of Contents (one page)
3. Concept Statement
4. Log line
5. Target Audience
6. Synopsis
7. Production methods/value
8. Character design drawings 
9. Character description in paragraph form 
10. Setting / environment concept art 
11. Script 
12. Storyboard 
13. Contact info 

Cover Page
Figure 1.1,Cover page, Week 6 (7/10/2022)

Thumbnail Sketches
Thumbnail sketches are quick, abbreviated drawings, usually done very rapidly. We are advised to exaggerate the emotion, action and perspective in the sketches. 

These are the thumbnail sketches of the selected scenes for animation teaser. Scene 1 is the part where the dough meets the oven, Scene 2 is the dough in universe, Scene 3 is the cat chasing the rat, and last but not least, the last scene is the part the girl walking in the forest.
Figure 1.2, Thumbnail sketches Version 1, Week 7 (15/10/2022)
After getting feedback from Mr. Martin, I improved the perspective of the drawings.
Figure 1.3, Thumbnail sketches Version 2, Week 8 (22/10/2022)
Figure 1.4, Thumbnail sketches Version 2, Week 8 (22/10/2022)

Character Design
The main character is a DOUGH. 
Figure 1.5, Main character - "DOUGH", Week 15 (10/12/2022)
Figure 1.6, Main character in different angles, Week 15 (10/12/2022)

Figure 1.7, Character's silhouette, Week 15 (10/12/2022)
Figure 1.8, Character's silhouette (in different shapes), Week 15 (10/12/2022)
Setting/ environment concept art
Selected environment : kitchen, universe and forest.
Figure 1.9, on the kitchen's table (with character), Week 15 (10/12/2022)

Figure 2.1, in the universe (with character), Week 15 (10/12/2022)

Figure 2.2, in the universe (without character), Week 15 (10/12/2022)
Figure 2.3, in the forest (with character), Week 15 (10/12/2022)
Figure 2.4, in the forest (with character), Week 15 (10/12/2022)
Storyboard
Storyboard, Week 15 (10/12/2022)

Script
I used Scenarist to write the script in the script format.
Script Version 1, Week 12 (20/11/2022)
Script Version 2, Week 12 (20/11/2022)
Final Pitch Bible
Final Pitch Bible, Week 15 (10/12/2022)
I converted the Pitch Bible in the e-Book format.
FEEDBACK

Week 6 :

- Can combine scene 1 + 2. Change of camera movement to show the expression of the character. When it turns around, it sees the oven, and camera zooms into the oven. More dynamic. 
- Scene 3 (universe) and make it more interesting, more movement. E.g. there is a rocket and the character catches it and increases the speed. 
- Scene 4 (exaggeration of expression)
- Scene 5 (plants)- maybe the character can jump around the growing plants. 

Week 7 :

- Apply low angle to high angle in Scene 1.
- Scene 3 can be more exaggerated and more interesting. Change of speed is a good idea.
REFLECTION
This is the first time I heard about pitch bible. After completing this project, I understand that pitch bible is an important document used for referring to the information on characters, settings, script and other elements of a film project. I also learnt some techniques in producing a better storyboard. For example, animators always use interesting angles (like low angle) to present their characters. I learnt about the right procedure of proposing an animation idea : concept statement, log line, target audience, synopsis, just to mention a few. Anyway, I finished this project with a sick body. If time allows, I will polish up my storyboard to make it looks more interesting and eye-catching.